Fortify your skin’s foundation with Olay Firming & Hydrating Body Lotion. This moisturizing lotion has a nutrient-rich formula crafted with Collagen and our Vitamin B3 Complex and was created specifically to tighten and plump skin while diminishing fine lines. Why add Vitamin B3 Complex into your routine? It’s the ultimate skin-improvement ingredient. Vitamin B3 allows your skin to hold on to water so it can become its own moisturizer. It also leaves you with skin that acts younger, feels softer, and looks smoother. You can expect a visible skin transformation without the greasy residue that other types of body cream can leave behind. This body cream also absorbs quickly, penetrating skin up to 10 layers deep, leaving your skin with long-lasting smoothness and increased skin cell turnover.